About Us

About Us

Our mission and values

We create a world where every business can drive global sales without being held back by language barriers.

Accuracy

Accuracy

When your words cross borders, we make sure your brand voice carries accurately & appropriately across cultures.

Flexibility

Flexibility

We offer various translation engines so you can localize the various markets you want to conquer.

Scalability

Scalability

As your store grows, we stay behind the scenes to keep everything translated and in sync, without you breaking a sweat.

Agility

Agility

Global commerce never stands still and neither do we. Transcy evolves constantly to meet new tech standards and global market demands.

Number that talks

Transcy is rated #1 localization solution by Shopify staff, industry experts and certified analysts.

Vietnam TOP 10 Digital Technology Companies

Vietnam TOP 10 Digital Technology Companies

The award that evaluated and recognized leading reputable and outstanding companies in Vietnam.

Built For Shopify (Since 2023)

Built For Shopify (Since 2023)

Built for Shopify is a badge recognizing top-quality apps that meet Shopify’s highest standards for performance & user experience.

Global Staff Picks (2021)

Global Staff Picks (2021)

Shopify’s Staff Picks is a curated selection of top-quality apps, handpicked by Shopify for their value to merchants.

Who we help

Built for ambitious Shopify merchants like you.

Newcomers

Newcomers

Entrepreneurs and small teams taking your first steps toward going global through translation.

Scaling Businesses

Scaling Businesses

Expanding brands ready to grow internationally with the right localization strategies.

Established enterprises

Established enterprises

You’re operating at scale across multiple regions with complex systems, teams, and workflows.

How we help

1. Go global with native precision for 148 languages

1. Go global with native precision for 148 languages

Transcy is the only Shopify localization solution that offers multiple translation engines for different markets — for instance, DeepL for European languages, Baidu for Asian markets, and more. You can also set rules to translate specific words or phrases based on your brand preferences.

2. Instantly translate text & images with AI power

2. Instantly translate text & images with AI power

Break language barriers with AI that truly understands your message. Powered by engines like OpenAI, Grok, and Gemini, Transcy ensures your words resonate across cultures — even text within images is detected and translated seamlessly.

3. Offer global shoppers a hyper-localized experience

3. Offer global shoppers a hyper-localized experience

Our smart algorithm automatically detects where each visitor is from and recommends the language and currency they’re most familiar with.

4. Accept local currencies with ease

4. Accept local currencies with ease

Thanks to Transcy’s seamless integration with Shopify Markets and Shopify Payments, you can accept customers’ payments in their preferred currencies. This helps them make more confident checkout and less likely to drop off.

What drives us

We’ve seen it happen over and over again: Brands were scaling, attracting international visitors and yet—customers hesitated. They didn’t fully understand product details. They weren’t sure about prices. They questioned whether shipping worked for them. That hesitation led to frustration. Frustration led to abandoned carts. And sales were lost—not because of the product, but because of the experience.

 

We believe that trust builds businesses. That when customers feel at home, they don’t just buy—they return, they engage, they advocate.

 

Therefore, we built Transcy to remove these invisible barriers and give merchants a way to sell without borders.

Our story

After years of working with merchants chasing growth beyond borders, we saw the same pattern repeat. Their products were strong. Their marketing was solid. But their international customers weren’t converting.

 

That’s where global expansion gets complicated.

 

Most tools offer basic website translation, but they aren’t built for the real needs of eCommerce. They miss the nuance of language, the power of local currency, and the importance of a native shopping experience that builds trust.

 

That’s why we created Transcy.

 

Built specifically for online merchants, Transcy combines region-specific translation models, automated workflows, and hyper-localized experiences that help brands turn international traffic into meaningful engagement and conversions.

Meet our team

Mike Nguyen

Mike Nguyen

Business Director

Hannah Nguyen

Hannah Nguyen

Partnership Manager

David Duong

David Duong

Technical Manager

Wang Phan

Wang Phan

Product Manager

Ready to get started?

Enable global shoppers to shop comfortably in their local language & currency. Compatible with Shopify Markets.

Free plan available